Little Dog Social Media

Who we are

We are a team of Internet and Social Media marketers based in Cumberland, Maryland, focused on helping small businesses get the most out of their online presence. Acting as your social media watch dog, we create unique content for your agency, write engaging posts each month, post that approved content, and monitor your accounts for activity, 24x7.

Social Media Marketing

With over 1 billion Facebook users, 250 million Twitter users, and 300 million LinkedIn users, Social Media is the BEST way to reach your customers and build trust and community. Little Dog reaches your customers where they already are.

Email Marketing

Whether it's important business updates, an exciting giveaway, or interesting local news, email marketing is a great way to easily reach a large number of people Little Dog designs and distributes bulk email that receive a great response.

YouTube Development

YouTube is the largest video streaming service in the world and video is a great way to spread your message. Little Dog will build your page and create optimized videos to promote your services.

Content Creation

In online marketing, content is king. Little Dog helps your company keep your social media platforms fresh with content that attracts the right audience and drives engagement.

More about us

Our Latest Work

Facebook Page Growth

Client: Mitchell Insurance Agency, Inc., Plain City, Ohio
What we did: Increased Facebook Likes by Over 1,000 in One Month

Mitchell Insurance Agency wanted to increase their Facebook following by 1,000 likes, a common objective because by liking your page, fans agree to receive your posts. To reach this goal, Little Dog developed a marketing campaign that involved donating $1 to The Cure-Tay Sachs Foundation for every new like. The campaign included branded Facebook images, and extensive outreach to local news outlets and Chamber of Commerce affiliates. The campaign reached over 32,000 people and resulted in an increase of over 2,600 likes. The goal of 1,000 new likes was achieved in less than 24 hours.

Achievement Promotion

Client: Oberryman Insurance Agency, Woodbridge, Virginia
What we did: Designed Custom Promotion Campaign

Oberryman Insurance Agency was awarded a “Best of Woodbridge Award” so Little Dog developed a social media campaign to promote the award to a wide audience around Woodbridge. The campaign included updated Facebook images with the award, and updated Yelp and LinkedIn profiles. The campaign also included Facebook, Twitter and LinkedIn posts with the award announcement. The campaign resulted in Twitter influence and retweets from local news outlets and accounts, alerting thousands of Woodbridge residents of the award.

Giveaways Increase Likes and Engagement

Client: Bort Insurance Services Erie, Pennsylvania
What we did: Post a giveaway to increase engagement and likes.

Bort Insurance Services enjoys doing giveaways on their Facebook page. When they decide to have the prize as a gift card to a local company, Little Dog has the opportunity to contact that company’s Facebook page and ask them to share the post. In doing this, Bort Insurance Services giveaway will have double the attraction to the giveaway! The key to a successful giveaway is to increase the engagement on the customers page and increase the likes. Bort Insurance Services decided to do a giveaway to a local restaurant that had a very popular sandwich on the menu for St. Patrick’s Day. The theme for the giveaway was “I Love My Reuben”. The post reached 3,887 (2,105 organically), had 279 reactions, comments & shares and 259 post clicks. This resulted in an increase 32 page likes!

Facebook Visibility

Client: Charles Mills Insurance Agency, Greensburg, Pennsylvania
What we did: Reached over 25,000 People with Facebook Giveaway

Charles Mills Insurance Agency wanted to increase their agency visibility via their Facebook page. To achieve this goal, The Little Dog Team launched a Facebook giveaway where one lucky winner would win tickets to a Pittsburgh Pirates game. The giveaway post resulted in 270 likes, 439 comments, and 356 shares. This meant that over 25,500 people, who may have never heard of Charles Mills otherwise, were exposed to the Charles Mills Insurance Agency Facebook page. The giveaway was such a success, the agency decided to run a second giveaway that achieved equal success.

Custom Video Creation & YouTube Keyword Optimization

Client: Kattan Feretti Insurance
What we did: Strategically used keywords to increase rankings in both YouTube and Google Video search results.

This has led to the agency’s custom videos showing up at the top of both YouTube and Google search results. This has been beneficial in promoting many different lines of insurance products. The client shared in the excitement by saying, “That is great news! That has been our ultimate goal! Thank you for helping us reach it!”

Holiday Giveaway Results in 255 New Facebook Followers

Client: Staley Insurance Agency, Inc.
What we did: Increased Facebook likes by 255 and reached over 44,000 people with a fun holiday giveaway.

The holiday season provides a great opportunity to build excitement, foster engagement, and grow your following with a holiday giveaway. Staley Insurance Agency wanted to get in the holiday spirit by giving away a ham. The Little Dog team worked directly with the agency to develop a fun guessing game. The holiday ham giveaway was a huge success and resulted in 255 new page followers. The giveaway post also reached 44,474 people and resulted in 1,061 post likes, 1,315 comments, 491 shares, and 5,428 post clicks. The Staley Insurance Agency Facebook page now has over 880 likes and has reached and engaged a new audience!

Testimonials

Don’t just take our word for it – see what our clients are saying

Thank you for all your work last year we beat goals and I attribute success to you. You do what you do very well so I thank you.

Scott Mills
Charles M. Mills Insurance

Thanks to you and your team for setting up the Kentucky info for me. It is a big step to try to build an agency from zero so your efforts are greatly appreciated. I have no doubt in my mind that the social media aspect of Kentucky will be a big part of my success there. Suggestions or ideas to grow that market will greatly be appreciated!!

Jeff Hutchison
Jeff Hutchison Insurance Agency

Thanks for giving my social media platform LIFE in the last 5 months.

Orlando Berryman
Oberryman Insurance Agency

Partnering with Little Dog to handle our social media was a great decision for our restaurant! They make sure that our social media presence is active and engaging, with no extra work for me! I would definitely recommend Little Dog to any business looking to get more out of their online presence.

Mike
Henny's Bar and Grill

I really appreciate all the work and your team does for us. I can’t tell you what a stress reliever you guys have been.

Heidi Hendershot
Bowers Insurance

Little Dog Social Media has been very attentive in managing our business social media presence. I appreciate the monthly activity reports from the multiple sites that they are managing that include the traffic that is being generated. It also takes a burden off us with an expertise we don’t possess and I truly believe they have enhanced our business presence on the web.

Karen Ingram
Sumter Family Medicine

It is so great to see the activity increasing every month on each of the avenues you guys are working. We are very pleased with what you are doing!!!

Teresa Sabo
Ryan-St. Marie Insurance

Thanks for all that you and your team do for us!

Chris Spicer
Frank D. Spicer Insurance Agency

Thanks for the results and consistent great job.

Nathaneil Hall Jr
Alfonso Insurance Services

This is a brilliant example of why we need you guys…it’s mad over here! ;-)

Jamie Gantner
Dolbow Insurance Agency

I couldn't figure out how to do this. I know - that's why we hired you.

Beth McDuffie
Mark McDuffie Insurance Agency

Results look fantastic!! Thanks for all you are doing for us.

Tim McElhinny
McElhinny Insurance Agency

Everything looks great!....Thanks again for all you all do!!!

Brian Walter
Walter & Walter Insurance Agency

Thank you Melanie for ALL your help! Could not even begin to do all this on my own.... all of you are doing a great job!

Todd Miller
Kinney Insurance Agency

Choosing Little Dog to help us with our Social Media was the best decision we could have made. Everyone is so friendly, helpful and they really do care about helping our business grow. I would highly recommend them for anyone that wants to increase their presence on the web.

Teresa Sabo
Ryan-St. Marie Insurance

The other videos are a HUGE hit with everyone...we really appreciate everything your team has been able to do for us!! :)

Sandy Levenduski
St. Marys Insurance Agency Inc

I would also like to thank Amy and Nathan for helping me so quickly with my email. It was not working and they discovered a virus, reached out and fixed it promptly. Love your service and friendliness! I made an excellent choice when choosing Little Dog Social Media! Racheal, thank you for all you do too!

Kimberly Matney
Matney Insurance Services, Inc

This is so great! Already got 5 leads from this today. Thank you!

Results from a Life Insurance Bulk Email Campaign

I just wanted to inform you that our agency did achieve our goal in the Erie Insurance contest. Thank you so much for all the extra effort that you guys put in on your end to help us with this contest. I am excited to see the final results from our extra Facebook boosting. Thanks again Danielle and the rest of your staff that helped us.

Peter Casper
Casper Insurance Agency

Working with Little Dog has been one of the highlights of my marketing career. From a business standpoint, Little Dog is creative, dependable, and ready to offer up solutions for generating more traffic to one's website and office location. This year through strong analytics, we have been able to determine that Little Dog delivers tangible results in three ways 1) we have seen more referral traffic from our social media platforms, 2) year-to-date, we have seen a 31% increase in our new business sales, and 3) and most significantly, we have seen our client retention increase from 92% to 93%. Our agency considers Little Dog a solid investment. There are no finer people to work with in the realm of social media management; and bottom line, they get results that drive business success.

Scott Yeager
Sarvey Insurance